Working for a new culture of Sustainability

Innovation and Sustainability, October 21, in São Paulo


Dialogue Capital: Innovation and Sustainability

Transform the economy and the way of life to create a sustainable development model for Brazil imposes a series of dilemmas for the society. CartaCapital and the Instituto Envolverde will hold, in São Paulo, the day October 21, one more event in the series Dialogues in the Capital, this time with the theme “Innovation and Sustainability: Dilemmas of a Sustainable Brazil”.

The challenges are for all sectors of the society, so the event will bring together representatives of the Federal Government, economic sectors, academics and civil society. Are provided for the presence of the minister of Environment, Izabella Teixeira, and the minister of Science, Technology and Innovation, Clelio Campolina Diniz.

This edition of Dialogues in the Capital aims to show the relevance that the topic of sustainability has been taking, as shown in the search of firms for stamps and certifications, business schools prioritize the topic in their curricula, social organizations define rules and governments agree to make commitments.

How to make sustainability a differentiator to leverage the development? And as we take this difference to the business? I+ support this initiative.


Dialogues Capitals – “Innovation and Sustainability: Dilemmas of a Sustainable Brazil”.

8: 00 am – registration and Welcome Coffee

9: 00 – Welcome

Manuela Carta – Publisher of CartaCapital

9h10 – Opening: Olympics Rio16 – Sustainability as a goal for the Olympic Games

Tânia Braga – General Manager of Sustainability, Accessibility and Legacy of the Organizing Committee Rio16

9h40 – Discussion: Dilemmas of the twenty-first Century – Energy and Climate

Izabella Teixeira – Minister of Environment

Marco Antonio consisting of the Director of Keyassociados

Tasso Azevedo – forester, Consultant and Social Entrepreneur in Sustainability, Forest and Climate

10h50 – Coffee Break

11h05 – Lecture: Innovation in the Construction of the Future

Lala Deheinzelin, the Owner of the Enthusiasmo Cultural and Creative Movement

Create Future

11h35 – Discussion: The Role of Innovation in the Construction of the Future

Clelio Campolina Diniz, Minister of Science, Technology and Innovation

Ladislau Dowbor – Economist and Professor at PUC-SP and a member of the Institute of Future Studies

João Brito Martins – Director of Organizational Development at EDP Group

12: 45 pm – break for lunch

14: 00 – Lecture: Water as a differential for a Sustainable Brazil

Vicente Andreu – President of the National Water Agency

14h30 – Discussion: Brazil Water – Sanitation, water Sources, and Oceans

Peter Jacobi – Professor of the Postgraduate Program in Environmental Science, USP

Ricardo Rolim, Director of Institutional Relations, Sustainability and Communication


Édison Carlos, Executive President of Instituto Trata Brasil

Dante Ragazzi Pauli – President of ABES (Brazilian Association of Sanitary and Environmental Engineering) and Chairman of the Chamber's Environmental Sanitation Sector of CETESB (Company of Environmental Sanitation Technology)

15h40 Coffee Break

16h55 – Discussion: Sustainability, Competitive advantage

Jorge Soto Director of Sustainable Development at Braskem

Antonio Joaquim de Oliveira – President of Duratex

Paulo Pompilio – Director at Grupo Pão de Açúcar

18h05 – Closing


Dialogues Capitals – Dilemmas of a Sustainable Brazil

When: September 21st, from 8 to 18 hours

Where: The auditorium of the Group Bread of Sugar – Rua capitao Pinto Ferreira, 225, Jardim Paulista – São Paulo/SP

Free registration:

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